Drawing a Bead on the Target

target

It’s Sunday morning and when the preacher steps to the platform, he presents an “ok” sermon. But in another church, a preacher “hits the bull’s eye.” Is one a better preacher? Perhaps, but it may be that one took a better bead on the target.

It takes a small, subtle step that puts the arrow on the flight path to hitting the listener where they live.

I’ve known Robert Oglesby for over 40 years. He trained me as a preacher and I learned a lot. But perhaps one of the things he taught me about communication happened when I started working on staff with him 9 years ago at the Waterview Church of Christ.

The final step (which I omitted for several years) is a “final gleaning.” After hours of preparation, Robert has a perfectly crafted outline typed out and ready to go. But then comes the final gleaning. Robert sits down on the morning of his presentation, with legal pad and pen in hand, and quickly outlines what he will say. This resulted in taking out the chaff and leaving the presentation (sermon or class) with laser-beam focus. The final gleaning takes about 5 minutes but it makes the difference in what the audience keeps.

Recently I spoke at Waterview during Robert’s absence. The lesson just didn’t have the “zing” I wanted. So I did a final gleaning. I ended up taking 10 minutes and refashioning the conclusion. It had drama and movement and the punch it finally needed.

If you have to communicate on a regular basis, don’t ignore this last step. It solidifies your thoughts, focuses your attention, and takes your message to the next level.

One warning: don’t try it unless you really want to make your speaking better!

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